Reputation management software built for agencies, not just brands.
Reputably is agency reputation management software: every client in its own white-label workspace, Google reviews answered per location, buying conversations with context and reply support, and evidence-rich AI-visibility reports — all from one login.
7-day free trial · No card required · White-label from day one. Add your first client workspace in minutes.
Your clients' customers stopped asking Google first.
For a decade, an agency could hang its retainer on one chart: Google rankings up, reviews up, invoice justified. But the recommendation moment has moved. Buyers now ask ChatGPT which dentist to book, scan a Reddit thread before choosing an HVAC company, and post “who do you recommend?” in the local Facebook group. None of that shows up in a rank tracker.
An agency still reporting only Google positions is reporting on a shrinking slice of how its clients actually get chosen. The agencies winning new retainers right now are the ones walking into pitches with a different chart: where the client ranks when ChatGPT, Gemini, Claude, Google AI Overview and Google AI Mode are asked to recommend a business — and which competitor is being named instead.
Reputably packages that whole surface — AI answers, Google reviews, and the buying conversations happening on Reddit, Facebook groups, YouTube and X — into per-client workspaces your agency runs under its own brand.
One login. Every client. Three deliverables.
Add a client workspace
The client's brand, competitors, keywords and Google Business Profile locations. Each workspace is separate, white-labelled, and takes minutes to set up.
Review each client’s available signals
Live AI-visibility checks across ChatGPT, Gemini, Claude, Google AI Overview and Google AI Mode, new Google reviews per location, and buying conversations across Reddit, public Facebook groups, YouTube and X — with context for your team to review.
You deliver under your brand
Per-client visibility, reviews and lead activity, ready to drop into the monthly report. Your clients see your agency's name on all of it.
Bring AI visibility into the client conversation.
Every client workspace checks ChatGPT, Gemini, Claude, Google AI Overview and Google AI Mode with natural buyer questions, then shows visibility, sentiment, position, competitors, sponsored placements, cited sources, disclosed fan-out searches and AI traffic. All five answer surfaces are included in every plan.
- A report clients have not seen before. Show who ChatGPT recommends, which evidence keeps winning, and the exact gap your team is working on.
- Per-client, per-competitor. Each workspace tracks the client's own market and rivals — the Denver client never sees Austin data.
- Evidence you can bill against. Tie movement to cited pages, source opportunities, competitor changes and pages AI systems actually fetched.
Lead alerts and review automation — for every client at once.
Each workspace also watches Reddit (posts and comments), public Facebook groups, YouTube including Shorts, X and the open web for buying conversations in the client's market — scored for intent, with a reply drafted for the client to post from their own account. Review social replies before responding; available posting routes depend on the platform and enabled connections.
- Leads you can forward. “Someone in your neighbourhood group is asking for exactly what you sell — here's the reply” is the easiest client email you'll send all month.
- Reviews on autopilot, per location. Connect each client's Google Business Profile: every review gets an on-brand drafted reply, auto-posted or one-click approved — your choice, set per location.
- No account juggling. Agree who can respond for the client. Use the available posting route for the platform, and keep any account connections under the client's authorised access.
“AC quit overnight and the quotes I'm getting are all over the place. Who do you all actually trust for HVAC here?”
Built for the agencies clients actually renew with.
Local SEO and marketing agencies get a deliverable competitors aren't selling yet — AI visibility per client — stacked on top of review management and lead alerts that make the retainer feel indispensable. PR and reputation firms get sentiment-scored brand monitoring across Reddit, Facebook groups, YouTube, X and the open web in the same workspaces.
Freelancers and one-person shops can start on the $99/month Starter plan and evaluate the Agency plan as they add clients. Compare the plan with your actual client count and workload.
Every workspace carries the full product: AI visibility tracking, Google review automation and lead finding with drafted replies. One subscription, every client, your brand on the front.
Agency reputation software, answered.
What is agency reputation management software?
It's software that lets an agency run reputation for many clients at once — reviews, brand mentions, lead alerts and AI visibility — instead of juggling a separate login per client. Reputably gives each client their own workspace under your agency account, white-labelled with your brand, so your team switches between clients in one click and reports from one place.
Can I white-label Reputably for my clients?
Yes. Client workspaces carry your agency's brand, so everything your clients see looks like your own platform. You stay the face of the engagement — Reputably is the engine behind it.
How does Reputably handle multiple clients?
Every client gets a separate workspace with its own keywords, Google Business Profile locations, lead feed and AI visibility tracking. Your team manages all of them from one agency login, and nothing bleeds between clients.
What is an AI visibility report?
It shows whether ChatGPT, Gemini, Claude, Google AI Overview and Google AI Mode recommend a client, how that changes over time, which competitors win, which sources get cited and which buyer phrasings the engines search when they disclose them. With the site tracker installed, it can also show AI crawler and referral traffic.
Does Reputably automate Google review replies for agency clients?
Yes. Connect each client's Google Business Profile and every new review gets an on-brand drafted reply — posted automatically or held for one-click approval, set per location. Your team stops writing review responses by hand and starts approving them instead.
How much does Reputably cost for an agency?
Plans start at $99 per month, and agency plans add white-label workspaces and multi-client management — the pricing section lists the current tiers. Every plan starts with a 7-day free trial, no card required.
The deliverables inside every client workspace.
Make every client lead easy to hand over.
Keep the client's service brief and locations in the right workspace. For a useful conversation, review the original source, intent reasoning and location evidence, then assign an owner and record the next action. Lead stages and notes help your team distinguish a new match from a contacted prospect or confirmed customer.
Our agency social listening workflow covers client briefs, qualification, reply review and outcome reporting. Use it to agree responsibilities with the client before promising a volume of leads.
Compare software separately from the operating routine: the social listening tool guide explains source coverage, pricing and the checks to make during a trial.
Someone is asking for a recommendation right now. Make sure it's you.
Start your 7-day free trial, then add and activate your business to set up monitoring. No card required. No social accounts needed for lead monitoring.
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